The Platinum Rule of Recognition: It’s All About Them – Not You!

The Golden Rule – “Do unto others as you would have them do unto you” – is a good philosophical approach to life.

But it doesn’t fully apply to employee recognition.

Too often, when we think about appreciating and recognizing others for contributions, work well done, or results, we think about how wewould want to be recognized. But that ignores the needs and desires of the person we are trying to honor.

And isn’t that really the point of recognition? To make the recipient feel valued, noticed and appreciated, and not to toot our own horn?

With recognition, it’s different strokes for different folks

That’s why I like the idea of the “The Platinum Rule.” Sharon Sloane, CEO of Will Interactive, recently discussed the platinum rule in terms of her leadership style. In this New York Times Corner Office interview, she said:

It means, do unto others as they would have you do unto them. It recognizes that not everybody is motivated by the same thing. You can’t necessarily fulfill everyone’s wishes, but it’s crucial to understand what makes them tick.”

If you enjoy being publicly praised and acknowledged, don’t foist that preference on someone who hates the spotlight but would enjoy being praised in a private meeting with you.

If you personally believe, “Getting paid is recognition enough,” realize that many people are motivated by understanding the impact and role of their work within a bigger picture.

Frequent, timely recognition outside of a paycheck accomplishes this goal more readily.

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Considering generational differences

Paul White, co-author of The 5 Languages of Appreciation at Workpoints to some of these differences:

What we have found is that people differ in how they want to be shown appreciation and encouragement. Verbal compliments are meaningful to some. To others, words are cheap and spending time with them is important. Helping employees dig out when they are behind on a project, or handing out restaurant gift cards or sports tickets after a particularly tough week, can be effective ways to convey support.”

For older workers, a handwritten personal note is often seen as very meaningful. But for millennial males, receiving something handwritten offers little added value. The key for them is the speed in which the feedback is given, preferably within 24 hours, as opposed to a few days.”

Paying attention to generational differences in recognition preferences can also pay dividends to your organization. Fast Company reported:

Research by Deloitte is projecting that Millennials will make up 75 percent of the global workforce by 2025. They are supportive of — and engaged with — companies that care about more than a high-profit margin. Leaders are noticing the change. According to Deloitte, 78 percent of business leaders rate retention and engagement as urgent or important.”

Recognizing others the way they want to be recognized

Recognition is the most powerful lever for increasing employee engagement and creating a positivity dominated workplace culture that employees don’t want to leave. Committing to recognizing others the way they want to be recognized is a critical step in that process.

How do you prefer to be recognized? How might that differ from your peers or members of your team?

You can find more from Derek Irvine on his Recognize This! blog.

Derek Irvine is one of the world’s foremost experts on employee recognition and engagement, helping business leaders set a higher vision and ambition for their company culture. As the Vice President of Client Strategy and Consulting at Globoforce, Derek helps clients — including some of world’s most admired companies such as Proctor and Gamble, Intuit, KPMG, and Thomson Reuters — leverage recognition strategies and best practices to better manage company culture, elevate employee engagement, increase retention, and improve the bottom line. He's also a renowned speaker and co-author of Winning with a Culture of Recognition. Contact him at irvine@globoforce.com.

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2 Comments on “The Platinum Rule of Recognition: It’s All About Them – Not You!

  1. “Many people are motivated by understanding the impact and role of their work within a bigger picture.” Right! Some managers think they need to shell out the big bucks every time they want to thank an employee, when it’s unnecessary. Not everyone is motivated by money alone. There are so many more cost effective ways to reward and incentivize employees, and here’s a list to name a few: http://blog.bonus.ly/10-low-cost-employee-incentive-ideas/.

  2. “And isn’t that really the point of recognition? To make the recipient feel valued, noticed and appreciated, and not to toot our own horn?” I love this. Recognition is overthought way to often. Check this out. It is pretty much all about that. https://www.motivosity.com

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